Price on the 2024 Toyota Land Cruiser


I like the comment about the price: "The base Toyota Land Cruiser 1958 will start in the mid-$50,000 range, which is a huge departure from the luxury-priced Toyota of old. This price puts the Land Cruiser in the same price range as many off-road SUVs, including the Jeep Wrangler and Ford Bronco. Most consumers are much more likely to take a $50,000 SUV on the trails than one that costs $90,000 or more."

But this video shows $90,000 or more is not a big deal....
 
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